A dog food brand, 62 of 64 indexed

The problem

The brand sells dog food across a catalogue of products, backed by recipe pages and breed-nutrition guides that pull in searchers researching what to feed their dog. Product and content pages only earn orders once they rank, and a few sat crawled but not indexed when the work began.

What I did

• Pulled all 64 product, recipe, and guide URLs from Search Console and classified each one
• Submitted the product and recipe pages first, where the orders come from
• Worked through the catalogue, tracking each URL until it flipped to indexed
• Built a per-URL ledger so the brand can see exactly what is live in Google
• Reached 62 of 64 indexed, 97 percent, with the rest submitted and tracked